I'm a writer, editor, and strategist with over 10 years of experience.

Throughout my career, I've worked in various communications, PR, and marketing roles for companies in Silicon Valley and Canada. My work often involved working hand in hand with founders, executives, and teams across departments to help ventures scale while launching new products, features, and initiatives.

From these experiences, I realized how critical storytelling was to success and found it to be the most rewarding aspect of my work. So, I focused on honing different formats and techniques and applying what I learned to help companies reach their goals. Among my achievements include:

-Reviving a stagnant documentary channel and growing subscribership from 2,000 to over 700,000 subscribers, increasing views to more than 100 million, and setting a studio record with a video that reached 13 million views.

-Becoming the lead reporter for a publication focused on underreported social, political, and business issues and breaking stories that trended across Canada and prompted media outlets to pursue follow-ups, including Global News.

-Relaunching a privacy-focused social network that became one of the most downloaded apps on the Apple App Store and Google Play and garnered backing from World Wide Web inventor Sir Tim Berners-Lee and Apple co-founder Steve Wozniak.